The Goals Report is in beta and is available if you have migrated to the new Insights framework.
Before migration, you can also explore the Goals Report in the Cognigy trial environment.
We encourage you to try this feature out and provide us with feedback.
This report’s metrics include sessions with personal data masked using the Delete Profile or Deactivate Profile Nodes.
If you select AI Agents in the Target Type global filter, the charts that show Flow data display only
Not applicable for AI Agent traffic.
Indicators
Completed avg.
Displays the average percentage of goals tracked with the Track Goal Node that reached a completion point or had all their steps fulfilled in the selected time span. To see the number of started goals, the number of completed goals, and the completion rate, hover over the indicator.Partially completed avg.
Displays the average percentage of goals tracked with the Track Goal Node that had at least one step fulfilled but didn’t reach full completion in the selected time span. To see the number of started goals, the number of partially completed goals, and the partial completion rate, hover over the indicator.Time saved
Displays the total time saved for completed and partially completed goals.Cost savings
Displays the total cost savings for completed and partially completed goals.Bar charts
Goals performance (in numbers)
Displays the number of goals achieved within the selected time span. The goals have three distinct categories, each has a separate bar:- Incomplete — goals that have been started, with only the initial step triggered.
- Partial completion — goals that have been started and progressed through some steps, but the completion step wasn’t achieved.
- Total Completion — goals that have been started, progressed through some steps, and at least one completion step was achieved.

Time saved (in hours)
Displays time saved in hours for each goal that was completed within the filtered time span. You can track efficiency gains and compare time saved across different goals. Source table:
Cost savings (in [currency])
Displays the money saved for each goal completed within the selected time span. The currency matches the currency in your Project settings. If you haven’t set a currency, Cognigy uses euros (EUR). You can analyze cost savings across different goals, identify the most cost-effective processes, and optimize resource allocation. Source table:
Revenue earned (in [currency])
Displays the total revenue earned for each goal completed within the selected time period. The currency matches the currency in your Project settings. If you haven’t set a currency, Cognigy uses euros (EUR). You can analyze earnings across different goals to identify the most efficient processes. Source table: